💪Connector strength

Picking the right connectors is an important task at hand. Here's how we do that at Hifive.

Step 1: Invite Investors

1. Identify Potentially Helpful Investors:

   • Focus on investors who have a track record of being active in the startup community and have relevant connections.

2. Invite Them to Hifive:

   • Extend invitations to your investors to join Hifive, emphasizing the opportunity to connect with other Connectors and participate in valuable introductions, nudges, and brand influence.

   • Highlight the benefits of being part of a network where collaboration and support among investors and entrepreneurs are encouraged.

Step 2: Build an Advisory Board

1. Allocate Equity for Advisory Shares:

   • Decide on the percentage of equity (3%) you're willing to allocate for building an advisory board.

   • Understand that while advisory shares are a start, they may not be sufficient to incentivize strong engagement.

2. Offer a base amount of advisory shares and incentivize more advisory shares based on performance.

   • i.e., 5,000 shares base + 250 shares for each introduction made

   • Manage all of this in a spreadsheet and create a monthly or quarterly reminder to make updates in Carta

3. Categorize Advisors:

   • Classify advisors into three categories, A, B, and C, based on their potential impact and level of involvement.

   • Assign higher equity to A advisors who demonstrate significant value and commitment and less to B and C advisors accordingly.

4. How we evaluate Potential Advisors:

   • Assess potential advisors based on several criteria:

     • LinkedIn Network: Examine if their network aligns with your target buyer demographics and includes individuals from companies relevant to your ideal customer profile (ICP).

     • LinkedIn Activity: Determine if they are active on LinkedIn and if their posts generate high engagement, indicating influence and reach.

     • Alignment with Mission: Engage in conversations to gauge their interest in your mission and their enthusiasm for what you're building.

5. Invite Selected Advisors to Join Hifive Alliance:

   • Extend invitations to selected advisors to join your Hifive alliance, emphasizing the opportunity to contribute to your mission and collaborate with other connectors.

Step 3: Partner with Hifive's Network of Premium Connectors

1. Explore Hifive's Network:

   • Access Hifive's Directory of Connectors to explore their network of premium connectors.

   • Filter the directory based on your target buyer demographics to identify connectors aligned with your business goals.

2. Engage with Premium Connectors:

   • Reach out to selected premium connectors to introduce your business and discuss potential collaboration opportunities.

   • Highlight how your offering aligns with their expertise and the value they can bring to startups like yours.